Google Ads Built Around Revenue.

Senior-led Google Ads management for ecommerce, lead-gen, and local businesses. We build, optimize, and scale Search, Shopping, Performance Max, YouTube, and Display campaigns engineered for ROAS — not vanity clicks.

Avg. Return On Ad Spend
1.5 x
Avg. CPA Reduction
0 %
Ad Spend Managed
0 M+
Increase in Lead Volume
0 x

Why Google Ads

The Fastest Path to
43% High-Intent Buyers.

SEO is a long game. Google Ads is the shortest distance between your business and someone actively typing their wallet-out search query into Google. Done well, it’s the most predictable growth lever in digital marketing.

Done poorly, it’s the fastest way to set money on fire. The difference comes down to account architecture, conversion tracking, bid strategy, and the discipline to test relentlessly. That’s what we do.

 

Search Intent 8.5B searches/day

Reach buyers at the moment of intent

Shopping & PMax 76% of product searches

Start on Google before purchase

YouTube 2.7B monthly users

Largest video advertising platform

Measurable ROI Tracked to the dollar

Every click, conversion, and revenue event

Every Google Ads Campaign Type, Managed.

From high-intent Search to Shopping, Performance Max, YouTube, and Local Services Ads — we build the right campaign mix for your business model and goals.

Google Search Ads

High-intent keyword campaigns built to capture buyers actively searching for your product or service. Tight match-type strategy, negative keyword sculpting, and conversion-focused ad copy.

Google Shopping & Performance Max

Shopping campaigns and Performance Max for ecommerce brands on Shopify, WooCommerce, BigCommerce, and Magento. Feed-driven, ROAS-focused, and structured for scale.

Display & Demand Gen

Visual prospecting and remarketing across the Google Display Network and Demand Gen placements (Discover, YouTube, Gmail). Audience targeting that drives qualified site traffic.

YouTube Video Ads

Skippable in-stream, bumper, and YouTube Shorts campaigns. Built for awareness, consideration, and direct response — with creative strategy guidance included.

Local Services & Local Search

Local Services Ads (LSAs), location extensions, and geo-targeted Search campaigns for service businesses, multi-location brands, and franchises.

Remarketing & RLSA

Recapture lost visitors and abandoned carts with remarketing lists for Search Ads (RLSA), dynamic display remarketing, and YouTube re-engagement campaigns.

What's Included

Full-Service Account Management.

Every Google Ads engagement includes the strategy, execution, and reporting needed to move the needle.

Keyword Research & Match Strategy

Commercial-intent keyword discovery, match type structure, and a negative keyword framework that protects budget from wasted clicks.

Ad Copywriting & Creative Testing

Responsive Search Ads written for click-through and conversion — continuously A/B tested with new headlines, descriptions, and assets.

Conversion Tracking & GA4 Setup

Proper conversion tracking, enhanced conversions, GA4 integration, and server-side tagging so every dollar is attributed correctly.

Bid Strategy & Budget Pacing

Smart Bidding configuration (tROAS, tCPA, Maximize Conversions) tuned to your goals — with weekly pacing reviews.

Quality Score Optimization

Landing page relevance, ad relevance, and expected CTR improvements that lower CPCs and improve ad position.

Transparent Monthly Reporting

Real numbers on spend, conversions, CPA, and ROAS — plus a strategist call to walk through wins, tests, and next steps.

Wasting Spend on Google?

We'll audit your account for free and show you exactly where the leaks — and the upside — are.

Wasting Spend on Google?

Real Numbers. Real Accounts.

ROAS, CPA, and revenue gains across ecommerce, lead-gen, and local clients.

Our Process
For Profitable Google Ads

A repeatable framework we’ve used across hundreds of accounts and tens of millions in managed ad spend — built for compounding returns, not quick wins.

Account Audit & Discovery

We audit your existing Google Ads account (or build from scratch) — reviewing structure, conversion tracking, wasted spend, and missed opportunities.

Strategy & Campaign Architecture

A campaign blueprint built around your business goals: Search, Shopping, Performance Max, Display, YouTube — only what makes sense for your funnel.

Tracking & Conversion Setup

We fix or implement proper conversion tracking, enhanced conversions, GA4 events, and offline conversion imports for lead-gen accounts.

Build, Launch & Optimize

Campaigns built with tight ad groups, negative keyword lists, asset libraries, and bid strategies aligned to your ROAS or CPA target.

Iterate, Scale & Report

Weekly optimization, monthly strategist calls, transparent reporting, and continuous testing to scale what works and cut what doesn't.

Not Your Typical Google Ads Agency

Most agencies treat Google Ads as a checklist. We treat it as a profit center.

Typical Agencies

RankPay

Set-it-and-forget-it campaign management

Weekly hands-on optimization with documented test cycles

Vague reports focused on impressions and clicks

Reports built around revenue, ROAS, CPA, and pipeline impact

One-size-fits-all account templates

Custom campaign architecture for your business model and goals

Hidden agency markups and unclear pricing

Transparent flat-fee pricing — your ad spend goes to Google, not us

Junior account managers running your spend

Senior Google Ads strategists with 10+ years of platform experience

Ignore landing page and conversion tracking quality

Full-funnel optimization including tracking, CRO, and landing page guidance

Frequently asked questions.

How much should I spend on Google Ads to make it worthwhile?

It depends on your industry, average order value, and conversion rate — but most clients see meaningful results starting at $3,000–$5,000/month in ad spend. We’re transparent up front: if your budget or unit economics don’t support paid search yet, we’ll tell you and recommend an alternative.

Account strategy, campaign builds, ongoing optimization, conversion tracking, ad copywriting, asset creation guidance, monthly reporting, and a dedicated strategist call. Your ad spend is paid directly to Google — we never mark it up.

No. We work on a month-to-month basis after an initial 90-day commitment, which is the minimum window needed to properly build, test, and optimize a Google Ads account. If we’re not driving results, you’re free to leave.

Yes. We typically prefer to take over an existing account so we preserve historical conversion data, machine learning signals, and account history — all of which improve Smart Bidding performance. We’ll audit and restructure as needed.

Yes. We’re a multi-platform paid media agency. Many clients run integrated Google + Meta + TikTok strategies with us. We’ll recommend the right channel mix based on your audience and goals.

Yes. We’re a multi-platform paid media agency. Many clients run integrated Google + Meta + TikTok strategies with us. We’ll recommend the right channel mix based on your audience and goals.

Get a Free Google Ads Account Audit

We’ll dig into your account structure, conversion tracking, wasted spend, and growth opportunities — and show you a clear roadmap to better ROAS.