What is Social Media Integration?
At RankPay, we are constantly testing to stay current with all trends influencing search rankings. As a result, we've been able to
consistently deliver effective results as the search engines' algorithms continue to evolve. As the internet continues to grow,
social networks are extending past their original focus as communication tools and now influencing the web at large - including search results.
Facebook's "Like" and Google's "+1" are two distinct operations that create a virtual graph of things they find of interest on the internet.
In turn, when an individual consumes content on your site, these features provide a way in which the content on your site can be promoted.
With social media's recent pushes into search, such as Bing's integration of Facebook activity and Google's integration with their own Google+
network through Search, Plus Your World, user online activity is clearly becoming a new critical component of the SEO process.
These signals from social networks are set to continue to grow in use by search engines. In turn, we are strongly encouraging all RankPay
customers to integrate social media services on their sites. Incorporating these buttons will help your site begin to build a history of social
activity that search engines can use to evaluate your site's relevance to keywords, which will ultimately prove itself to be invaluable as social
media's impact on search continues to grow.
On-site integration with Facebook & Google+ are quick and easy processes that will introduce numerous
indirect benefits to your SEO campaign. Please know, we are committed to helping our customer's ensure that their On-Site Implementation of
Social Sharing Buttons is set-up optimally. The following page should be very helpful for the set-up implementation process, however if you
have any questions or need further assistance, don't hesitate to let us know. We do not charge any add'l fees for the consultation, and would
love to help, if needed.